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Star reactions
BBC Radio 1 iPlayer.
A fast paced interview format show for BBC Radio 1's iPlayer, presented
by Nick Grimshaw.
01
Goal.
To give Radio 1’s key demographic an entertaining & engrossing insight into the minds & careers of their favourite artists. This is a funny & intimate interview format which can be repeated with a range of high profile guests.
02
Detail.
A fast-paced 10 minute interview format inspired by the current ‘reaction video’ trend on YouTube & Instagram TV platforms.
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Famous artists watch video clips and can pause, rewind and skip key moments from their lives, with Grimmy acting as their viewing buddy.
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The format is tailored to maximise promo time with big artists.
03
Expertise.
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Creative idea development
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Format Development
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Idea development
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Project management
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Strategy
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Visual production
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