Star reactions

BBC Radio 1 iPlayer.

A fast paced interview format show for BBC Radio 1's iPlayer, presented

by Nick Grimshaw.

01

Why?

To give Radio 1’s key demographic an entertaining & engrossing insight into the minds & careers of their favourite artists. This is a funny & intimate interview format which can be repeated with a range of high profile guests.

02

How?

A fast-paced 10 minute interview format inspired by the current ‘reaction video’ trend on YouTube & Instagram TV platforms.

Famous artists watch video clips and can pause, rewind and skip key moments from their lives, with Grimmy acting as their viewing buddy.

The format is tailored to maximise promo time with big artists.

03

Expertise.

  • Creative idea development

  • Format Development

  • Idea development

  • Project management

  • Strategy

  • Visual production

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